Doceree platform provides performance tracking across a wide spectrum of parameters including specialization, location, creative size, ad position, channel, platform type, user device, browser, and operating system.
Doceree does not provide tracking on session time, page lands, viewability, however we do allow our advertisers to make use of various third-party tags, such as DCM, DV, IAS, MOAT ++, etc., to track these particular reporting metrics.
Moreover, Doceree can provide a conversion pixel using which post click user actions such as webinar sign ups or site registrations can be tracked.
For our advertiser partners, who are not using third-party tags, we can append a UTM tracking link from Google Analytics to allow better understanding of the performance of their ads and the behavior of the users, Doceree has driven to their website.
Following is an example of an original link:
And a link appended with the required UTM parameter: https://brand.com/launch-new product/?utm_source=doceree
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