To foster a productive partnership with our EHR partners, we respect their request not to share the identity of specific partners that run our programs. The underlying reason is that EHRs want to safeguard physician-patient proprietary information. Moreover, EHRs do not want to disclose data of specific NPIs that were exposed to campaigns on their platforms as it makes NPI-EHR combination more identifiable and susceptible to risk.
Even though several players in the industry do disclose their EHR networks, they typically share this information within the tight circle of parties they work with, rather than sharing a specific list of EHRs that run their campaigns.
To offer you transparency in measuring the effectiveness of your campaigns and provide campaign optimization, we accept third-party tags that enable you to monitor ad placements during pre and post campaign without the need for any additional information from your side.